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The MAOFP Business Of Medicine On-Demand Program includes important education related to the business side of medicine such as telemedicine, billing and coding, social media, direct primary care, the patient experience, and more.

This on-demand education bundle offers the opportunity to earn 7.0 AOA Category 1-A credits.

Some of the presentations in this package contents were originally presented during the MAOFP's 2021 winter and summer conferences or a previous webinar. The billing and coding lecture is new and was developed specifically for this package.


 Members $140
 Retired Members & Past Presidents $85


Format and Timeline:

View these pre-recorded educational videos at your convenience and complete an evaluation for each session to earn CME credit.

Registration deadline: December 10 | Deadline to complete education: December 17

Instructions for accessing the sessions will be emailed within 2 business days of registration. If paying by check, instructions will be sent after payment is received.

Billing & Coding

Presented by: April Boyce, CPC, CHA, MCS, CMOM

After attending this session attendees will be able to:

  1. Identify common coding errors.
  2. Discuss coding tips that will improve accuracy and efficiency.
  3. Examine 2021 E/M guidelines.

    Direct Primary Care - Rediscovering Whole Patient Care

    Presented by: Michael Eggebrecht, DO

    In this education session, Dr. Eggebrecht will give an overview of Direct Primary Care and how his traditional family practice went through this transition in 2017. He will review the basic tenets of Direct Primary Care and how it can be a win-win for the patient and the physician.

    After attending this session attendees will be able to:

    1. Compare the differences between direct primary care and concierge medicine.
    2. Describe the basic structure of a direct primary care office.
    3. Discuss the benefits of direct primary care to the patient and the physician.

      Health Care for All, A Moral Imperative NOW!

      Presented by: John Cavacee, DO

      In this presentation, Dr. Cavacee will present information on the history of health insurance and our health care industry over the past 80 years. We will discuss the 3 legs of the health care system, Cost, Access, and Quality and discuss the ways our health care system has failed in all 3 areas. We will discuss how the medical/insurance/pharmaceutical industry perpetuates misinformation about singly payer health care systems and we will compare the Canadian system and how it would be an improvement in all areas of our health care system. We will also emphasize what must be done in the future and how a single payer system is much more in line with our professional oath of service.

      After attending this session attendees will be able to:

      1. Describe the evolution of our health care system over the past century.
      2. Understand the three areas common to all health care systems and how they are dysfunctional in US system.
      3. Discuss why a singly payer, universal health insurance fulfills the 3 goals of a functional system and be able to defend/discuss why it is our professional obligation to support single pay system.

      How to Effectively Use Telemedicine in Practice: eCare and Its Impact on Today's Health

      Presented by: Emily Hurst, DO, FACOI

      Telehealth is rapidly growing and changing. Particularly given the constraints created by the pandemic, understanding telehealth opportunities, considering implementation and reviewing service benefits to you and your patients is vital and important to consider as a potential option to provide services to our patients.

      After attending this session attendees will be able to:

      1. Discuss telehealth and its scope of opportunities in the office setting.
      2. Discuss engagement implementation strategies for their practice.
      3. Identify technology options, documentation, and billing telehealth services.

        Telemedicine and Scope of Practice: Patient Safety and Risk Management Implications

        Presented by: Mark Hakim, BS, MA, MBA, CPHRM

        COVID-19 has accelerated the adoption of telemedicine across the healthcare continuum and many believe it's here to stay. Additionally, providers are balancing decreased reimbursements by increasing their patient volumes and employing allied healthcare professionals to assist in office management and frontline responsibilities. This presentation will explore the risk management considerations related to telemedicine and scope of practice.

        After attending this session attendees will be able to:

        1. Recognize the benefits and risks of providing care through virtual healthcare visits.
        2. Employ risk management strategies that promote patient safety and clinical diagnostics in a virtual care environment.
        3. Describe the impact of understanding scope of practice for oneself and one's healthcare team.

          Telemedicine: A Virtual Examination

          Presented by: Gretchen Goltz, DO

          The Case for Compassion in Improving Patient's Experience

          Presented by: Lee Paul Beegrow, DO

          In this session, we will explore the important role of empathic communication and compassion in patient interactions and its impact on clinical excellece and reducing physician burnout.

          After attending this session attendees will be able to:

          1. Explain the CGCAHPS measure.
          2. Define empathic communication.
          3. Describe the impact of compassion on healthcare.

          The Ups and Downs of Social Media in Medicine

          Presented by: Saroj Misra, DO, FACOFP

          This presentation will discuss the landscape of social media as it pertains to medical practice. Attendees will be able to identify different types of social media and their roles in communication as well as recognize how social can both help and (potentially) harm individuals as they progress through their medical careers. Learners will review accepted strategies for social media use as it applies to the medical profession.

          After attending this session attendees will be able to:

          1. Identify 4 medically relevant types of social media.
          2. Discuss the value of these types in medical setting.
          3. Understand potential pitfalls with social media.
          4. Review different social media policies and guidelines.
          5. Identify 5 steps to develop your social media strategy.

          CME Credit Statement: The Michigan Osteopathic Association is accredited by the American Osteopathic Association to provide osteopathic continuing medical education for physicians. The Michigan Osteopathic Association designates this program for a maximum of 7.00 AOA Category 1-A credits and will report CME and specialty credits commensurate with the extent of the physician's participation in this activity.

          Disclosure Statement: All MAOFP Education Committee members and MAOFP staff participating in planning and content development have no relevant financial relationships with commercial interests to disclose. The following speaker has a relationship to disclose:

          • Dr. Emily Hurst is a consultant for Avera eCARE ICU. This relationship does not have an influence on today's presentation.

          2501 Jolly Road, Suite 110 | Okemos, MI 48864

          517.253.8037 | fax: 517.220.2969

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